Bank of Charles Town in West Virginia is rebranding.
Potomac Bancshares, the holding company, said in a press release that the bank will change its name to Potomac Bank on Nov. 3.
The new name reflects the bank’s growth and expanding regional presence. The new brand is designed to reflect the diverse communities that the bank serves.
“While our name is evolving, our iconic tree logo endures as a symbol of our deep roots and our ongoing commitment to growing strong, vibrant communities,” Alice Frazier, the bank’s president and CEO, said in the release.
“As we look to the future, our client-first mindset will continue to guide our team in providing expert financial guidance and driving innovation across the bank, from improving the client experience to enhancing efficiency and expanding our offerings,” she added.