Cross County Bank in Wynne, Ark., plans to streamline its branding.
The $378 million-asset bank plans to use the Cross Bank brand for its 10 branches. Currently, four locations operate as Cross County Bank while the other six operate as First Commercial Bank.
The changes will take place on Nov. 21 and will include a new logo.
The effort “simplifies matters for our customers and our communities,” David Dowd, Cross County Bank’s president and CEO, said in a Tuesday press release.
“The name Cross Bank honors our heritage and solidifies our future as a locally owned and operated community bank,” Dowd added.