The Bank Slate

INSIGHTS INTO THE BANKING INDUSTRY

First Volunteer in Tenn. rebranding as Builtwell Bank

First Volunteer Bank in Chattanooga, Tenn., plans to rebrand as Builtwell Bank. 


The $1.4 billion-asset unit of First Volunteer Corp. will change its name later this year, according to TheChattanoogan.com. 

First Volunteer expanding in Georgia with last year’s acquisition of FBD Holdings, the parent of First Bank. 

“With this expansion further into Georgia, we realized the need to develop a new name for the bank that reflects our commitment to the communities we serve in both states,” Patti Steele, First Volunteer’s chairman and CEO, told the publication. 

“We’re excited about transitioning to our new brand, but in the end we’re still a local community bank that’s here to reinvest in our communities, and make banking better and easier for our customers,” Steele added.

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